Healthcare & Life Science Technology Archives - Page 2 of 3 - On the Pulse: Pharma Marketing and Life Sciences Blog

Unlocking Maximum Value at #AHA25 — And How Pulse Health Can Help

Attendees seated at a conference panel with overlay text promoting Pulse Health’s presence and support for maximizing value at the AHA25 event.

As the cardiovascular and brain-health community prepares for AHA Scientific Sessions 2025 (Nov 7-10 in New Orleans) — four full days of practice-changing science and innovation. (professional.heart.org) For life-sciences companies,…

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How AI-Powered CRMs Boost Pharma Sales Teams

Doctor pointing at holographic CRM icons and an “AI” badge on a purple gradient, representing AI-driven sales enablement.

The Rise of AI in Pharma Sales Pharma sales has never had more data — or higher stakes. Traditional CRMs help teams log calls and track accounts, but they rarely…

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Pulse Health + RxNT: Close The Loop Between EHR Workflows And Patient Engagement

Pulse Health and RXNT logos displayed side by side on a vibrant gradient background, symbolizing healthcare technology integration.

Executive Summary Pulse Health now connects with RxNT so your clinical and operational events can automatically trigger compliant, omnichannel patient outreach and analytics. By unifying EHR/PM data with Pulse’s engagement…

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AI In Pharma Marketing: How Data Analytics And Automation Are Redefining Engagement

Clinician in scrubs uses a tablet projecting a blue holographic AI dashboard with medical icons, symbolizing AI-driven pharma marketing.

The Role of AI in Pharma Marketing Signal loss, privacy constraints, and shrinking HCP access have made yesterday’s playbooks unreliable. AI changes the game by turning fragmented data into next-best-action…

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Data Privacy in Pharma Marketing: How to Build Patient Trust

Purple-gradient infographic with a stylized medical staff and shield motif beside the headline “Data Privacy in Pharma Marketing: How to Build Patient Trust."

Privacy in pharma is more than compliance — it’s a competitive advantage. This playbook shows how to build patient trust by: (1) adopting consent-first data and preference management, (2) embedding…

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How to Master NPI Matching for Healthcare Providers

A clinician interacts with a tablet projecting layered medical icons, progress bars, and a skeletal model, illustrating advanced analytics for mastering NPI matching.

NPI matching is crucial for healthcare providers to ensure they are accurately identified in various administrative and financial systems. Covered entities, such as healthcare organizations and providers classified under HIPAA,…

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Ensuring Compliance and Security in Life Sciences Communications with Pulse Health

A close-up black-and-white photograph of a blue-tinted eye overlaid with circular HUD graphics and data charts, framed by dotted blue gradient accents and a bold headline on a gray background.

Empowering Pharma and Healthcare Organizations with Secure Marketing Solutions Effective communication in the life sciences sector is more than a business requirement — it’s a critical regulatory necessity. Pharmaceutical organizations,…

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How Pulse Health Seamlessly Integrates with Veeva CRM to Empower Pharma Companies

A suited individual holds a tablet and points to colorful charts on its screen, while a paper report with graphs and a laptop keyboard are visible below against a light blue background with abstract line accents.

In today’s pharmaceutical landscape, efficient customer relationship management is critical. Pharma companies rely heavily on CRM solutions to maintain streamlined, compliant, and effective interactions. However, when systems don’t communicate effectively,…

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Pulse Health Achieves ISO/IEC 27001 Certification

Our Effort to Strengthen Pharma & Life Sciences Data Security Pulse Health is proud to announce that as of April 29, 2025, we have achieved ISO/IEC 27001 certification—a globally recognized…

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The Digital Transformation Landscape of Pharma in 2025

Trends, Technologies, and Tactics Driving a New Era of Drug Development and Patient Engagement In 2025, digitalization is propelling the pharmaceutical industry into overdrive, sparking major shifts from the lab…

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How Do You Measure Success?

Success in healthcare marketing is about more than hitting arbitrary numbers — it’s about achieving results that align with your organization’s mission and goals. At Pulse Health, we help you…

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A Conversation with the Head of Digital Marketing at a Pulse Pharma Client

Two professionals—a marketer in a suit holding a folder and a clinician in a lab coat—against a blue gradient background with the text “A Conversation with the Head of Digital Marketing at a Pulse Pharma Client.”

Sometimes, marketing inspiration can come from seeing where peers find success. That’s why starting this fall, we’ll highlight a different Pulse pharma customer every quarter, sharing their smart discoveries and…

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What Sets Us Apart? Best-in-class Pharma Support

Two smiling professionals in business attire collaborate at a desk in a glass-walled office tinted with pink and purple hues, with large white text above asking “What Sets Us Apart?”

The most important difference between us and the big guys? Expert, strategic support. Not order-taking automation that “generally” targets your goals, but a dedicated team of two people, laser-focused on…

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Here’s How to Drive More Prescriptions: The Only Goal that Really Matters

An overhead shot shows a clipboard on a pale blue gradient surface bearing the bold headline “Here’s How to Drive More Prescriptions,” surrounded by scattered purple capsules, a laptop keyboard edge, and a stethoscope.

At the end of the day, every tactic, channel, and campaign in pharma marketing serves one clear objective: drive more prescriptions. If you can’t draw a clear, quantifiable line from…

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Increasing HCP Engagement with Marketing Automation

Two healthcare professionals—a nurse and a doctor—lean over a laptop together against a pale blue backdrop with dotted and solid circular accents, under a bold headline about marketing automation.

The HCP engagement landscape is changing. What used to be an industry dominated by sales reps is growing increasingly direct, bringing healthcare professionals in direct contact with the companies that…

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Healthcare & Life Science Technology

Unlocking Maximum Value at #AHA25 — And How Pulse Health Can Help

How AI-Powered CRMs Boost Pharma Sales Teams

Pulse Health + RxNT: Close The Loop Between EHR Workflows And Patient Engagement

AI In Pharma Marketing: How Data Analytics And Automation Are Redefining Engagement

Data Privacy in Pharma Marketing: How to Build Patient Trust

How to Master NPI Matching for Healthcare Providers

Ensuring Compliance and Security in Life Sciences Communications with Pulse Health

How Pulse Health Seamlessly Integrates with Veeva CRM to Empower Pharma Companies

Pulse Health Achieves ISO/IEC 27001 Certification

The Digital Transformation Landscape of Pharma in 2025

How Do You Measure Success?

A Conversation with the Head of Digital Marketing at a Pulse Pharma Client

What Sets Us Apart? Best-in-class Pharma Support

Here’s How to Drive More Prescriptions: The Only Goal that Really Matters

Increasing HCP Engagement with Marketing Automation

Cloud Based CTMS: What Sponsors Should Evaluate Before Adoption

Drug Launch Planning Timeline: What Commercial Teams Should Prepare 12 Months Before Launch

Clinical CRM vs Pharmaceutical CRM: Which Fit Is Better for Commercial Teams?

MLR Pharma Explained: Workflow Stages, Common Delays, and Smarter Review Operations

HCP Marketing Strategy Framework: Building Coordinated Campaigns Across Email, SMS, Media, and Field

Patient Communication Tools for Pharma: How to Evaluate Platforms for Education, Enrollment, and Adherence Programs

Pharma Industry Software: How Commercial Teams Can Evaluate Platforms for Engagement, Data, and Measurement

What Is Life Sciences Software? A Buyer-Friendly Guide for Omnichannel Engagement and Analytics

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