When it comes to navigating the complex world of pharmaceutical marketing, specialized agencies play a crucial role. A pharma marketing agency offers expert solutions tailored to the unique needs of…

Healthcare providers and pharmaceutical marketers today face a pressing challenge: ensuring patients consistently access and adhere to their prescribed medications. Pulse Health’s integration with OptimizeRx addresses this challenge head-on, offering…

Introduction – Why Personas Still Move the Needle Pharmaceutical marketers have never had more channels to choose from or more data at their fingertips. Yet survey after survey shows that…

NPI matching is crucial for healthcare providers to ensure they are accurately identified in various administrative and financial systems. Covered entities, such as healthcare organizations and providers classified under HIPAA,…

Empowering Pharma and Healthcare Organizations with Secure Marketing Solutions Effective communication in the life sciences sector is more than a business requirement — it’s a critical regulatory necessity. Pharmaceutical organizations,…

HCP marketing involves specialized strategies to engage healthcare professionals effectively. This article reveals ten best practices that can boost your HCP marketing efforts. Learn how to tailor your messaging, identify…

In today’s pharmaceutical landscape, efficient customer relationship management is critical. Pharma companies rely heavily on CRM solutions to maintain streamlined, compliant, and effective interactions. However, when systems don’t communicate effectively,…

Boosting Efficiency and Sales in the Pharma Industry Pharma CRM software is essential for managing customer relationships and ensuring compliance in the pharmaceutical industry. In a crowded market of CRM…

Our Effort to Strengthen Pharma & Life Sciences Data Security Pulse Health is proud to announce that as of April 29, 2025, we have achieved ISO/IEC 27001 certification—a globally recognized…

Comprehensive Strategies for Success in Today’s Pharmaceutical Market Pharma marketing — also called pharmaceutical marketing — is the lifeblood that connects pharmaceutical manufacturers with healthcare professionals, patients, and the wider…

Trends, Technologies, and Tactics Driving a New Era of Drug Development and Patient Engagement In 2025, digitalization is propelling the pharmaceutical industry into overdrive, sparking major shifts from the lab…

Why CRMs Designed Specifically for Healthcare Are Transforming Healthcare Engagement Are you wondering how a customer relationship management system is transforming healthcare? CRM and healthcare enhancements improve patient care and…