Healthcare Marketing
Your edge in the ever-evolving pharma landscape.
Where pharma marketers find fresh thinking, actionable insights, and smarter ways to engage HCPs.
Welcome to the Pulse Health blog
10 Best Practices for Effective HCP Marketing Strategy
HCP marketing involves specialized strategies to engage healthcare professionals effectively. This article reveals ten best practices that can boost your HCP marketing efforts. Learn how to tailor your messaging, identify…
How Pulse Health Seamlessly Integrates with Veeva CRM to Empower Pharma Companies
In today’s pharmaceutical landscape, efficient customer relationship management is critical. Pharma companies rely heavily on CRM solutions to maintain streamlined, compliant, and effective interactions. However, when systems don’t communicate effectively,…
The Best Pharma CRM Solution
Boosting Efficiency and Sales in the Pharma Industry Pharma CRM software is essential for managing customer relationships and ensuring compliance in the pharmaceutical industry. In a crowded market of CRM…
Pulse Health Achieves ISO/IEC 27001 Certification
Our Effort to Strengthen Pharma & Life Sciences Data Security Pulse Health is proud to announce that as of April 29, 2025, we have achieved ISO/IEC 27001 certification—a globally recognized…
The Pulse Guide to Pharma Marketing:
Comprehensive Strategies for Success in Today’s Pharmaceutical Market Pharma marketing — also called pharmaceutical marketing — is the lifeblood that connects pharmaceutical manufacturers with healthcare professionals, patients, and the wider…
The Digital Transformation Landscape of Pharma in 2025
Trends, Technologies, and Tactics Driving a New Era of Drug Development and Patient Engagement In 2025, digitalization is propelling the pharmaceutical industry into overdrive, sparking major shifts from the lab…
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How Healthcare CRM Software Synergize to Improve Patient Care
Why CRMs Designed Specifically for Healthcare Are Transforming Healthcare Engagement Are you wondering how a customer relationship management system is transforming healthcare? CRM and healthcare enhancements improve patient care and…
Streamline Your Pharma Marketing: Tons of Integrations and Growing
Streamline Your Pharma Marketing With Pulse Engagement Cloud’s Limitless Integrations There’s no shortage of data in pharma — the challenge is stitching it together fast enough to act. Pulse Engagement…
Don’t Forget About Offline in Your Omnichannel Strategy
Connecting Real-World Touchpoints With Data-Driven Digital Engagement Digital engagement may grab most of the headlines, but the moments that happen face-to-face, over the phone, or through the mail still shape…
3 Mistakes We See Our Clients Make – And How to Avoid Them!
A Quick Fix for 3 Pharma-Marketing Mistakes Even sophisticated pharma brands can trip over a few stubborn marketing potholes—mismanaged data, bloated contact lists, and calls-to-action that hide in plain sight.…
New Year, New Growth: 5 Secrets to Our Success
The Reasons for Pulse Health’s 99 % Client-Retention Streak January always feels like a blank page — but for Pulse Health it’s also a progress report. In 2024 we helped…
2024 By the Numbers
2024 was BIG. Just how big? Opportunities in the pharma industry overall continue to explode and the numbers are astounding. It’s a huge playground – 14 billion in digital advertising…
